Hey - Nathan here.

Ben Kelly’s been a long-time reader.

And his newsletter funnel is insane. He makes upwards of $1,000,000 per month!

His company:

  1. Buying boring $1-10M/year businesses for great prices

  2. Showing ex-tech workers and white collar finance folks how to do the same via a $10k program called Acquisition Ace

Now, Ben’s a mild-mannered guy.

He never shares his funnel numbers publicly and prefers spending time with his kids vs. buying fancy cars.

So I’m lucky to have him on Personal IPO to hang and share everything with you.

It’s the only conversation where he’s ever publicly said how much Acquisition Ace makes and the one-time he’s gone open-book on every tactic needed to sell high-ticket.

And, because I want to buy a business in 2026…

Everything you need to know about acquiring a small ($1M-10M/yr) business.

Nothing is held back… we talk:

  • Building an infrastructure-not-information business that includes lender networks and diligence advisors instead of courses

  • Why LinkedIn is his #1 sales channel despite him having 600k+ more followers on Instagram

  • How he made paid ads to cold traffic profitable with a $27 ascension funnel

  • Training A+++ ‘setters’ in his DMs to answer extremely technical questions

  • Full breakdown of a $2M/yr acquisition (revenue, EBITDA, ROI, etc.)

  • Why SMB M&A is a better business model for the average founder

  • Why “give away all the secrets, sell the execution” is the #1 way to sell

  • Using case studies to drive high-intent inbound sales calls

  • Every pillar of his LinkedIn / IG content strategy

  • The step-by-step process to buy a business

  • Using a 2-call close for $10k+ offers

Enjoy!

- Nathan

P.S. Ben - you’re the man, I appreciate you being so open. A lot of people reading these emails are building their own media businesses and these types of tactical conversations are my favorite for the podcast.

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